This full coverage face foundation with a creamy, blendable formula reduces shine while softening the texture.
This foundation with flexi-fit technology ensures a matte look that lasts all day without cracking, peeling or fading.
It is preferred by users thanks to its transparent formula and perfect coverage
The new generation matte foundation combines high coverage with long-wearing (24 hours) wear.
With this foundation, you get very high coverage, plus its ability to even out skin tone and remove facial imperfections to give you a smooth and comfortable look that lasts all day.
Thanks to the new FlexiFit technology, you get make-up that matches your skin movements to give you a 100% natural effect.
Forget about the intense and visible coverage of your foundation, use this matte foundation in a very smooth and easy way to get more beautiful and natural coverage. This foundation cream provides perfect coverage for your skin as it works to conceal the forehead and nose area with a perfect and smooth face contour without defining facial lines and wrinkles.
The foundation is waterproof and long-wearing for flawless skin for 24 hours. Matt Velvet Skin Foundation available in 40 shades ideal to suit all skin tones.
This full coverage face foundation with a creamy, blendable formula reduces shine while softening the texture.
This foundation with flexi-fit technology ensures a matte look that lasts all day without cracking, peeling or fading.
It is preferred by users thanks to its transparent formula and perfect coverage
This full coverage face foundation with a creamy, blendable formula reduces shine while softening the texture.
This foundation with flexi-fit technology ensures a matte look that lasts all day without cracking, peeling or fading.
It is preferred by users thanks to its transparent formula and perfect coverage
This full coverage face foundation with a creamy, blendable formula reduces shine while softening the texture.
This foundation with flexi-fit technology ensures a matte look that lasts all day without cracking, peeling or fading.
This full coverage face foundation with a creamy, blendable formula reduces shine while softening the texture.
This foundation with flexi-fit technology ensures a matte look that lasts all day without cracking, peeling or fading.
It is preferred by users thanks to its transparent formula and perfect coverage
This full coverage face foundation with a creamy, blendable formula reduces shine while softening the texture.
This foundation with flexi-fit technology ensures a matte look that lasts all day without cracking, peeling or fading.
It is preferred by users thanks to its transparent formula and perfect coverage
Hides under-eye darkening, redness, and skin imperfections to help achieve a perfect look
Helps you prepare perfect primer for a perfect makeup look
Fills in fine lines, blemishes, and skin blemishes for a rejuvenated look
This full coverage face foundation with a creamy, blendable formula reduces shine while softening the texture.
This foundation with flexi-fit technology ensures a matte look that lasts all day without cracking, peeling or fading.
It is preferred by users thanks to its transparent formula and perfect coverage
This full coverage face foundation with a creamy, blendable formula reduces shine while softening the texture.
This foundation with flexi-fit technology ensures a matte look that lasts all day without cracking, peeling or fading.
It is preferred by users thanks to its transparent formula and perfect coverage
AN ADVANCED MAKEUP BASE TO PREPARE SKIN FOR A PERFECT MAKEUP EFFECT-LIGHTWEIGHT CREAMY & SEAMLESSLY BLENDS ON-ENHANCES SKIN FIRMNESS SMOOTHNESS & MOISTURE LEVEL-UNIFIES SKIN TONE & BOOSTS THE WEARING ABILITY OF FOUNDATION
Mattifying Primer is the best solution to matte complexion. It fights excess oils to ensure a flawless, shine-free make-up. Its formula includes a combination of botanical ingredients that work instantly to reduce the size of pores to provide you with flawless makeup all day long. It instantly plumps imperfections in the complexion and makes the surface smoother and more radiant. This amazing formula works on completely covering the skin texture, reducing pores, wrinkles and fine lines, so your skin looks great and has flawless makeup throughout the day, as well as moisturizes and refreshes dry skin to look more vibrant and elegant. In addition, its formula contains H2O complex, which transforms dry skin into more moist skin and makes it supple and smooth. Primer nourishes the skin instantly and replenishes dry skin cells, making it more hydrated and smoother; Thanks to its formula that includes nourishing botanicals that hydrate and revitalize the skin while the antioxidants protect it from harsh environmental conditions. Its wonderful and smooth texture glides on the skin with ease, restores elasticity and revitalization of the skin and guarantees you perfect coverage throughout the day, in addition to it corrects redness of the skin for a brighter and more vibrant look. The green color corrects the redness of the skin, makes it glowing and provides it with full hydration, as well as unifies the color of the skin and makes it balanced for a wonderful and flawless makeup throughout the day, and makes your skin have a wonderful natural color. These formulas are specially designed to transform shine levels and bring more moisture and light to the face; Its formula is formulated with a blend of flexible pigments that fight the appearance of blemishes and reduce blemishes to provide you with flawless complexion.
Forever Primer is the best solution to matte complexion. It fights excess oils to ensure a flawless, shine-free make-up. Its formula includes a combination of botanical ingredients that work instantly to reduce the size of pores to provide you with flawless makeup all day long.
This Make Up For Ever Step 1 Skin Equalizer radiant primer instantly color correct according to skin tone giving what looks like new bare skin. This tailored equalizer transforms radiance levels and bring more hydration and light to the face. Formulated with a blend of Spectraflex pigments to neutralize imperfections and banish dullness, radiant primer gives immediate radiance and even skin tone for a flawless makeup all day long.
More Luminous Primer than Make Up For Ever helps to perfectly balance the complexion according to skin tone, giving you a very natural and special look. This pre-foundation cream has been formulated to preserve luminosity, refresh and moisturize skin, and beautifully brighten the face. Contains a mixture of Spectraflex pigments to hide imperfections and traces of fatigue, by using a pre-foundation cream for more radiance, you will get a uniform color and a bright and refreshed face instantly, thus you will be able to apply flawless makeup all day long.
Mattifying Primer is the best solution to matte complexion. It fights excess oils to ensure a flawless, shine-free make-up. Its formula includes a combination of botanical ingredients that work instantly to reduce the size of pores to provide you with flawless makeup all day long. It instantly plumps imperfections in the complexion and makes the surface smoother and more radiant. This amazing formula works on completely covering the skin texture, reducing pores, wrinkles and fine lines, so your skin looks great and has flawless makeup throughout the day, as well as moisturizes and refreshes dry skin to look more vibrant and elegant. In addition, its formula contains H2O complex, which transforms dry skin into more moist skin and makes it supple and smooth. Primer nourishes the skin instantly and replenishes dry skin cells, making it more hydrated and smoother; Thanks to its formula that includes nourishing botanicals that hydrate and revitalize the skin while the antioxidants protect it from harsh environmental conditions. Its wonderful and smooth texture glides on the skin with ease, restores elasticity and revitalization of the skin and guarantees you perfect coverage throughout the day, in addition to it corrects redness of the skin for a brighter and more vibrant look. The green color corrects the redness of the skin, makes it glowing and provides it with full hydration, as well as unifies the color of the skin and makes it balanced for a wonderful and flawless makeup throughout the day, and makes your skin have a wonderful natural color. These formulas are specially designed to transform shine levels and bring more moisture and light to the face; Its formula is formulated with a blend of flexible pigments that fight the appearance of blemishes and reduce blemishes to provide you with flawless complexion.
Make Up For Ever Correcting Primer comes in the form of a cream that corrects dark skin.
Suitable for pre-makeup skin preparation, as it works to balance darker skin tone in addition to dark circles and tanning spots around the lips.
Perfect choice for a more glamorous look all day long.
Enjoy a wonderful look even in front of the latest imaging technologies, to make a TV show or when shooting a movie, with the Make Up For Ever foundation cream, which has a unique and advanced formula that provides you with a natural and wonderful skin even in a lens with a resolution of 4K resolution, which is ideal for makeup experts and you . The Ultra HD Foundation provides you with medium coverage to make your skin glow, moisturized and flawless, even in a 4k lens; It has ...
With the introduction of Ultra HD Foundation, your makeup is now natural. It guarantees medium to natural coverage. As its light-reflecting formula ensures flawless complexion is naturally hydrated. Even under a bright light or in front of a high-tech camera that brings out the smallest details, the result remains
ULTRA HD foundation feels like a second skin, but still provides medium coverage, and the light-diffusing formula looks natural and makes skin look flawless and feel moisturized
Exclusive 4K Complex guarantees invisible, natural and comfortable makeup
The fluid texture blends in seamlessly and conceals imperfections to unify the skin’s texture
Ultra HD Liquid Foundation creates a naturally flawless complexion — on and off camera. Completely invisible under the latest, super-focused 4k lens, this revolutionary foundation features uniquely-coated pigments that provide medium-to-buildable coverage with an even lighter weight, second-skin texture that looks just like skin. This lighter weight formula delivers the very same flawless results as before when applied with a flat foundation brush in a tap and stretch motion
Our best-selling, everyday liquid foundation – now in an extended range of 50 skin-like shades. With its superior blendability, advanced blurring properties and lightweight, natural finish, Ultra HD Foundation is frequently named one of the best liquid foundations by pros and makeup lovers alike. It provides medium, buildable coverage that looks like skin, thanks to a unique weightless formula that contains hydrating Hyaluronic Acid. Smart adaptive pigments adjust to your complexion, and skin fusion technology makes the formula blend seamlessly. Originally created to appear flawless to the naked eye and on advanced HD cameras, Ultra HD Foundation is the key to achieving a perfect skin finish
Make Up For Ever Foundation, which has a unique and advanced formula that provides you with a natural and flawless complexion, even in a 4K lens, ideal for makeup artists and you.
Make Up For Ever Foundation is specially designed for TV artists; Thanks to its advanced and distinctive technology, your skin looks natural, attractive and flawless both outside and inside the camera; Which means that you will look gorgeous and beautiful in front of the camera lens; Thanks to its unique texture and pigments, it provides you with medium coverage to make your skin look natural and attractive. Its light and smooth formula delivers superb, natural and flawless results, as if you never applied any cream to the face with a flat-tip foundation brush. In addition, its formula includes hyaluronic, which guarantees long-lasting application and great natural color, in addition to being comfortable and suitable for all skin types; It is now available in 40 shades to suit all skin tones and is also the perfect daily base cream for flawless, dynamic and flawless skin. Visit the nearest Make Up For Ever boutique to get these shades.
gives a second skin feeling, but provides medium coverage and a formula that spreads lightly on the skin and gives a natural, flawless look and a hydrated feel
The exclusive 4K formula ensures a comfortable, natural and invisible cosmetic use
The liquid formula blends seamlessly and covers imperfections to even out skin texture
Ultra HD Foundation gives a second skin feeling, but provides medium coverage and a formula that spreads lightly on the skin and gives a natural, flawless look and a hydrated feel
The exclusive 4K formula ensures a comfortable, natural and invisible cosmetic use
The liquid formula blends seamlessly and covers imperfections to even out skin texture
Provides medium, buildable coverage that looks like skin
Smart adaptive pigments adjust to your complexion, and skin fusion technology makes the formula blend seamlessly
Originally created to appear flawless to the naked eye
ULTRA HD foundation feels like a second skin, but still provides medium coverage, and the light-diffusing formula looks natural and makes skin look flawless and feel moisturized
Exclusive 4K Complex guarantees invisible, natural and comfortable makeup
The fluid texture blends in seamlessly and conceals imperfections to unify the skin’s texture
Our daily best-selling liquid foundation - now in an extended range of 50 skin-like shades. With its superior blending, advanced blurring properties, and a natural, lightweight finish, Ultra HD Foundation is often called one of the best liquid foundations by professionals and makeup lovers alike. It provides medium buildable coverage that feels like skin, thanks to a unique weightless formula containing moisturizing hyaluronic acid. Smart adaptive pigments adapt to your complexion, and skin blending technology makes the formula blend seamlessly. The Ultra HD Foundation was originally created to appear flawless with the naked eye and on advanced HD cameras, and is the key to achieving a perfect skin finish.
Developed specifically for the film and TV industry's most advanced technology, Ultra HD Liquid Foundation creates a naturally flawless complexion — on and off camera. Completely invisible under the latest, super-focused 4k lens, this revolutionary foundation features uniquely-coated pigments that provide medium coverage with a lightweight texture that looks just like skin. Long-lasting with a natural-looking finish, Ultra HD Liquid Foundation is formulated with hyaluronic spheres for time-released hydration that ensures comfortable wear on all skin types. Now available in an expanded range of 40 shades to match all skintones, Ultra HD is the perfect everyday foundation for a flawless complexion — and an unretouched life.
What it is: A bestselling HD foundation that appears more invisible, comfortable, and natural-looking than ever. What it does: Developed specifically for the film and TV industry's most advanced technology, Ultra HD Liquid Foundation creates a naturally flawless complexion—on and off camera. Completely invisible under the latest, super-focused 4k lens, this revolutionary foundation features uniquely-coated pigments that provide medium coverage with a lightweight texture that looks just like skin. Long-lasting with a natural-looking finish, Ultra HD Liquid Foundation is formulated with hyaluronic spheres for time-released hydration that ensures comfortable wear on all skin types. Now available in an expanded range of 40 shades to match all skintones, Ultra HD is the perfect everyday foundation for a flawless complexion—and an unretouched life. What else you need to know: MAKE UP FOR EVER is once again leading the beauty industry into the next era of makeup innovation and technology. As the original pioneer of the HD makeup category, it continues to redefine and elevate beauty standards with the launch of its new Ultra HD Foundation, the first and only foundation designed for 4k technology. With 4k technology, the next generation of digital devices will display images with unbelievable detail, stunning clarity, and heightened color than existing HD technology. Completely invisible under the latest, ultra-magnified resolution, these innovative foundation formulas look completely natural on camera—and to the naked eye. "My goal was to cope with the new 4k technology while keeping the main benefits of HD Foundation. Ultra HD Foundation had to meet the perfection needs of pros as well as the everyday needs of all women.”—Dany Sanz, MAKE UP FOR EVER Founder and Creative Director Convert your HD Liquid Foundation shade to Ultra HD Liquid Foundation using the "Ultra HD Shade Conversion Chart" in the Articles section below.
Desert color
Designed in HD technologies with 4K technology
It gives you medium to full coverage for a flawless look
The creamy texture is easy to blend for a silky smooth result
Suitable for dry skin